Member of the Month October 2016


We are inspired by young entrepreneur and new member Tom Tigwell founder of mission juice.  The mission is to help people and the plant, one juice at a time.

Tom recently made it to the last 80 of 10,000 participants in Virgin’s VOOM 2016, the UK and Ireland’s biggest pitch competition.  After this Virgin invited him back for the live final to supply the juice for Richard Branson and the VIP audience at the ITV Studio’s London.   Tom’s tenacity, entrepreneurship and mission makes him worthy of our member of the month.
Virgin PitchWe asked Tom:

What Motivates you? When I was 18 I was heavily motivated by money, and left to America to pursue a Business Management degree with the view of returning to climb the corporate ladder. However, it was my in my 1st week of class in America when we had to do a project on Toms Shoes, where I became inspired by their business model of making a difference by doing something that matters. I was also keen to pursue my passion of nutrition, and this is where I became motivated to combine passion and purpose into a business concept.

What is your business philosophy? My biggest philosophy is making a transparent difference. What I mean by this is having an impact that people can see and feel apart of.

Who do you admire most? A big role model of mine is Richard Branson, and it was an honour to meet him when competing in this years Virgin VOOM 2016 (Britain’s biggest start up competition). I admire how he has build such a reputable brand, while incorporating and retaining his personality and vision in the process.

What would be your advice to anyone wondering if their business could benefit from joining Business against Poverty? Go for it, it offers instant credibility and you become part of an extensive network of fellow business professionals that you can learn from and connect with. I personally have met with Bill on a monthly basis which has been very useful to talk things through, and have a meeting scheduled with a marketing consultant to talk things through about Mission Juice.

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